Privacy and Cookie Policy
01 General Provisions and Data Controller
This Privacy and Cookie Policy sets out how MarketMeNow (website: marketmenow.eu) processes, stores and protects your personal data when you visit our website or use our services.
We value your privacy and process personal data in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council (General Data Protection Regulation - GDPR) and the applicable laws of the Republic of Latvia.
Data controller: The website marketmenow.eu and the MarketMeNow brand are fully managed by SIA "Gtraffio" (Reg. No. 40203680947, legal address: Nometnu iela 42 - 17, Salaspils, LV-2121).
Email for data enquiries: [email protected]
Phone: +371 27700655
02 What data we collect and why
We collect only the data that is objectively necessary for delivering quality services and communication:
- Application and contact form data: Name, email, phone number, company name/website and your selected growth priority. This data is used to prepare a personalised analysis, contact you and schedule a strategy call. Legal basis: your consent and taking steps prior to entering into a contract.
- Technical and visit data: IP address, browser type, device parameters, pages visited and time spent on the website. This data is anonymised and used to monitor the website's technical stability, security and performance.
03 Use of Cookies
Cookies are small text files that your web browser stores on your device when you visit a website. They allow the website to remember your actions and preferences and help us analyse website traffic.
Our website uses the following cookie categories:
| Category | Description and purpose | Retention period |
|---|---|---|
| Essential | Enable core website functions, navigation, form security tokens and store your consent status (mmn_cookie_consent). These cookies cannot be disabled. |
Session up to 1 year |
| Analytics | Google Tag Manager (GTM) and Google Analytics 4 (GA4) anonymously collect data on page views, user flow and content effectiveness. They help improve page speed and usability. | Up to 2 years (only with consent) |
| Marketing | Measuring the effectiveness of Google Ads and Meta advertising to assess the source of enquiries and prevent repeated, irrelevant ad display. | Up to 90 days (only with consent) |
04 Data Security and Service Partners
We never sell, rent or transfer your personal data to unrelated third parties. Data is shared only with trusted service providers that operate our infrastructure:
- Hosting and server infrastructure: Hetzner Online GmbH (servers located in the European Union - Germany/Finland, compliant with the highest ISO 27001 security standards).
- Email notification systems: Secure delivery of transactional messages and enquiries with Resend / SMTP encryption.
- Analytics tools: Google LLC (with IP anonymisation and compliance with the EU-US Data Privacy Framework).
All data transmission channels on the website are protected by a modern SSL/TLS encryption protocol (HTTPS).
05 Data Retention Period
Personal data is stored only for as long as necessary to achieve the specific purpose:
- Application form data is stored to support communication and cooperation for no longer than 2 years from the last contact, unless the law requires a longer retention period for accounting or legal purposes.
- Analytics data in Google Analytics is stored according to the standard 14-month cycle and then deleted automatically.
06 Your Rights under the GDPR
As a data subject, you have the following guaranteed rights:
- Right of access: Request information about what data of yours we process.
- Right to rectification: Request correction of inaccurate or incomplete personal data.
- Right to erasure ("Right to be forgotten"): Request deletion of your personal data from our systems.
- Right to withdraw consent: Withdraw previously given consent to data processing or cookies at any time.
- Right to lodge a complaint: If you believe that the processing of your data violates the law, you have the right to contact the supervisory authority - the Data State Inspectorate of Latvia (DVI, Blaumana iela 11/13-11, Riga, [email protected]).
07 Artificial Intelligence (AI) Tools and EU AI Act Compliance
MarketMeNow (SIA "Gtraffio") uses modern artificial intelligence technologies responsibly and transparently in its daily work and service delivery, strictly complying with Regulation (EU) 2024/1689 of the European Parliament and of the Council (EU Artificial Intelligence Act / EU AI Act), the GDPR and ethical data governance standards.
Which AI tools and algorithms are used on our website and in our processes:
- Enquiry analysis and routing: Incoming form data may be analysed with specialised language models to determine the priority of the requested service (for example, SEO audit, ad management or web development) and to prepare the most suitable expert for the call.
- Content analysis and summaries: Gemini and Claude API engines are used to prepare blog article summaries and technical insights, helping structure information in a reader-friendly, easy-to-digest format.
- Automated communication: After an enquiry is submitted, our automated Resend system ensures instant delivery of a confirmation email and offers direct integration with Google Calendar.
Human oversight guarantee (Human-in-the-loop principle):
Our website does not perform fully automated decision-making that would produce legal effects or significantly affect users without human involvement (in accordance with Article 22 of the GDPR and Article 14 of the EU AI Act). Every incoming enquiry, prepared estimate and individual proposal is personally reviewed and approved by our team's experts before it is sent.
Customer data protection from AI training (No Training on Customer Data):
We guarantee that the personal data, campaign metrics and trade secrets of our clients and visitors are never used to train or improve public artificial intelligence models. All API integrations with AI providers run through strictly protected Enterprise channels with a Zero Data Retention policy for model training.
User right to human involvement: You have the right to request direct human involvement at any time and to opt out of any automation-assisted data processing by writing to [email protected].
08 How to Contact Us
If you have any questions or suggestions, or wish to exercise your data subject rights, please email us:
Controller: SIA "Gtraffio" (Reg. No. 40203680947)
Legal address: Nometnu iela 42 - 17, Salaspils, LV-2121, Latvia
Email: [email protected]
Phone: +371 27700655
We respond to all requests within one month.